Lattafa
Emirati fragrance heritage with a contemporary global reach.

About Lattafa
Lattafa describes itself as a third-generation, family-run fragrance business rooted in Emirati heritage. The company combines in-house product development, design, research and manufacturing with a broad portfolio spanning accessible fragrances through to more premium collections.
The brand states that it reaches fragrance consumers in more than 120 countries and maintains a portfolio of more than 2,000 products across its wider brand family.
Brand at a glance
United Arab Emirates
Third-generation family-run fragrance business
Eau de parfum, fragrance collections, personal care, home fragrance and gift sets
Lattafa, Lattafa Pride, Niche Emarati; recognised lines include Yara, Khamrah and Asad.
Available through IBALG
IBALG can supply selected Lattafa products to approved professional buyers across Retail, E-commerce and Wholesale, subject to availability and agreed commercial terms.